We can keep sources anonymous. Before Thursday, Mixer App on iOS was ranked at 747th place. Sources familiar with the deal have informed me that while Facebook did try and negotiate to keep their big partners both Shroud and Ninja opted out. This will be a multi-year deal for Ninja, and it is likely that this is the largest deal a streamer has been offered for streaming exclusivity. Blevins signed an exclusive streaming deal with Mixer last August. Fortnite even made a skin in game that was based on Ninja's likeness. He did not state how many years the deal lasts, however. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. It was a leap of faith, and Microsofts been nothing but amazing to us.. Esports News Fortnite Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 21+ | Commercial Content | T&Cs apply | Play Responsibly. He went from 30 to 70 thousand average viewers on Twitch to between 3 and 10 thousand on Mixer. NY 10036. In reality, Microsoft is locking in an important influencer who can both increase the value of Mixer and bring eyes to Microsoft's entire gaming platform a platform that'sexpanding greatly in the next year with a new Xbox console (Xbox Series X) and a major new game streaming platform. What is next for one of the worlds most popular gamers? The former Halo pro turned Fortnite sensation left 14 million followers and hundreds of thousands of subscribers behind him. Escape From Tarkov bids goodbye to flea market bartering, Atomic Hearts robot twins are sending fans to horny jail, Best Warzone 2 Resurgence loadout for bossing Ashika Island in Solos, Warzone 2 meta gets a TAQ-56 shake up for Ashika Island mayhem, 2023 new LoL champions include Milio, Naafiri, and a hangry jungler, Elden Ring DLC expansion is currently in development, The best IRL streamers and channels on Twitch, Who is Pokimane? While these values havent been officially verified, the Ninja Mixer deal would significantly bolster Ninjas net worth, which he has built not only from streaming but also sponsorship deals, YouTube revenue, and merchandise sales. The other saw Facebook Gaming offer a rumored $90 million if he decided to move over with the gobs of different Mixer personalities. Future US, Inc. Full 7th Floor, 130 West 42nd Street, The Mixer app currently sits at 3rd place on the App Store. But many people are curious to know how much money Mixer offered Ninja to move to its platform. Then there his Red Bull contract. This was an increase of +86% versus the previous days 14,000 new installs and +100% week-over-week from 13,000 on Thursday, Jul. hes boasted some impressive viewership numbers, Some Pixel phones are crashing after playing a certain YouTube video, Snapchat is releasing its own AI chatbot powered by ChatGPT, The McRib Locator continues to live on after the sandwichs farewell tour, On the internet,nobody knows youre a human. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. It seems like a no-brainer, considering hes already established a presence on Twitch. That is the entire concept behind spectator sports. Honestly I'm not much into eSports, but I'm also not much into regular sports as a spectator either. Blevins signed an exclusive streaming deal, Destiny 2 Lightfall: Armor Charge mods, explained, Destiny 2 Lightfall: How to beat Tormentors, the new enemy type, Surprisingly, Destiny 2: Lightfall is kind of awful, OneNote on Windows finally lets you switch between vertical and horizontal tabs, Halo Infinite's awesome Forge Mode hits over 1 million creations. This figure comes from Justin Warden, who is the . It's just watching a geek play computer games. At this point Twitch has lost the majority of it's top video game streamers. This, combined with the fact that he began streaming the newly released Fortnite shortly thereafter, propelled him to internet stardom on Twitch. That's a fake Twitter. Look up Adrian Wojnarowski on Twitter. But..why? PR pitches by email only, please. Cody Peterson is an avid reader and writer. In a publicity statement made to look like a press conference last August,Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer. The former Twitch and Mixer star had no shortage of offers on the table. 2023 ESTNN: Esports News Network. After joining Mixer back in late July of 2019, Ninja was eager to embark on a new journey in his streaming career outside of Twitch. Bro you really dont understand the joke eh? Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. Visit Business Insider's homepage for more stories. But the figure could be way higher than that, according to YouTuber Daniel KEEMSTAR Keem. I love my community and what we built together on Mixer. The next chapter, Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer, who makes hundreds of thousands of dollars each month, expanding greatly in the next year with a new Xbox console. Details of the contract have not been released, so it's unknown how much is mixer paying Ninja. Twitchs contract with Tyler as it pertained to outside brand deals was too restrictive, Blevins said. Ninja signed a three-year contract worth reportedly $30 million. A new report claims that Ninja receives between $20 and $30 million for a multi-year deal with Mixer. Pretty much. The $50 million amount is contrary to the previous rumored 100 million dollars contract between Ninja and Microsoft. A talent agency claims Ninja's Mixer contract is worth $20-30 million | The Loadout A talent agency claims Ninja's Mixer contract is worth $20-30 million Other popular streamers are rumoured to be offered contracts up to $10 million Jamie Hore Updated: May 20, 2020 Twitch Ninja Access your favorite topics in a personalized feed while you're on the go. It's worth noting that he means $6-to-$8 million a year, for three years. Forsen, also of Twitch fame, predicted a 3-year deal, as a smaller or longer time frame wouldn't be beneficial for Mixer or for Ninja. The deal soundsexpensive, and six months later, we may have finally learned exactly how expensive the deal was: "Between $20 and $30 million" for a "multi-year deal," according to Ader CEO Justin Warden, whose marketing and talent management company reportedly works with Blevins. Currently a freelancer for Screenrant, where he spends most of his time writing guides or reviews. Twitch effectively was limiting Tylers ability to grow as more than just a gaming personality on the platform, she argued. Both Shroud and Ninja were offered double their Mixer contracts to make the switch to Facebook Gaming, however, neither took the bait. Regardless of the exact dollar figure, signing Blevins indicates a serious interest from Microsoft in game streaming. Access your favorite topics in a personalized feed while you're on the go. He was offered 90m to come finish out the time on FB platform and he said no. There are other sizable players in the streaming game, chief among all of them is YouTube Gaming, which launched in August of 2016. Millions of fans tuned in every single day to watch their favorite streamers play video games. If you didnt know, after mixer was bought by Facebook gaming Ninja was completely released. However, the true worth of Ninjas contract, and the contracts of other streamers who have either left or renegotiated with Twitch, may have just been revealed. Mixer parted ways with a slew of talent that the platform helped build. A new report from CNN Business claims that game streamer Tyler Blevins, better known as Ninja, will receive between $20 and $30 million from a multi-year deal with Mixer. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verges senior editor, Tom Warren. He joined our team in 2017 as an app reviewer and now heads up our day-to-day news coverage. But..why? When asked where he would end up by viewers, he has demurred. During the same time period, Twitch jumped from 850.6 million to 932.1 million, according to StreamElements data. Ninja was the first major streamer Microsoft's streaming service signed. While Ninja was forced to leave behind his followers on Twitch, he gained over one million followers on Mixer in less than a week - though part of that was due to the free subscription promotion Mixer ran to celebrate his addition to the platform. Ninja is no longer a Twitch streamer and hell only be on Mixer starting Aug. 2 with a broadcast from music festival Lollapalooza while playing in Friday Fortnite. There really isn't a difference. When CNN Business reached out to Microsoft to receive confirmation of the deal, Microsoft directed CNN Business to Ninja's agency, Loaded. He seems genuinely popular with his fans. With that type of company, YouTube could be the landing spot for Ninja, but it will ultimately come down to dollars, cents and opportunities. The original deals already included life-changing money - reportedly $30 million for Ninja and $10 million in shroud's case. You're watching someone you enjoy watching doing something that you like to watch. Tyler Ninja Blevins, whos known as the most popular streamer on Twitch is now shifting to a new platform. According to his sources, Twitch is not the only option for Ninja. Last but not least, he made a name for himself on Twitch and still maintains a fanbase to this day. Their numbers continued to decline despite bringing in two of Twitchs biggest streamers. Its a platform play for xCloud, and Microsoft needs as many entry points to it as possible. Mixer ultimately offered their loyal streamers an opportunity to join Facebook Gaming as a consolation for all of their hard work in building their brand under the Microsoft umbrella. They have received their full payments and as of midnight yesterday were free to engage in talks with other platforms. Windows Central is part of Future US Inc, an international media group and leading digital publisher. Please refresh the page and try again. He also got a big payday to basically do what he was doing before but on a different network. According to a report from CNN, Blevins' Mixer deal may have cost Microsoft somewhere between $20 and $30 million. Ninja signed an exclusive deal with Mixer last year. Its quite a drop off considering Ninjas been absent from Twitch for almost a full year. The plan seems to be working already. The terms of the deal are, thus far, unknown but a new report says Microsoft paid Blevins "between $20 and $30 million" for a multi-year exclusivity deal. For example, streamer Disguised Toast recently abandoned Twitch to begin working with Facebook Gaming. Related: Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). Despite those estimates, only Ninja and Mixer can confirm what the deal was and how much money is involved. According to CNN (via GameSpot) Mixer paid Ninja anywhere from $20 to $30 million to leave Twitch. Ninja failed to attract the same numbers that he did at his former place of employment. But Twitch is bleeding: a major talent exodus has more people than ever using competing services from Microsoft and Google. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2 million) the month that Tyler joined. The number comes from Justin Warden, who is the CEO of Ader, the talent agency that works with Blevins. Other sources in the CNN piece also give a rough scale as to how much a streamer can earn depending on their popularity, claiming that those who can average over 10,000 concurrent viewers every time they go live can expect contracts topping $10 million, while smaller streamers can expect around $1 million. It will be a tough decision without a doubt. as well as other partner offers and accept our. Blevins' talent representation at Loaded, the company that negotiated the Mixer deal, initially declined to comment. Microsoft acquired Mixer, formerly . So far, nothing has been revealed or leaked, so we have to stick with these estimates for now. The partnership did not last long, however, as Mixer struggled to keep up with rival platforms Twitch and YouTube Gaming. Network N Media earns commission from qualifying purchases via Amazon Associates and other programs. Stay up to date with what you want to know. Streamer Tyler Blevins, better known as Ninja, reportedly receives $20-$30 million dollars for his streaming exclusivity deal with Mixer. One of these offers would see Ninja agree to a contract buyout with Mixer, which would grant him the $30 million promised in his original contract. In the. craigslist hattiesburg ms community ; cottonwood financial administrative services, llc; disney channel september 2002 ninja mixer contract $932 million Ninja began his video game career in 2009 when he began playing Halo 3 professionally. Blevins previously left Twitch for Microsoft's now-defunct Mixer service, where he was reportedly paid in the ballpark of $30 million for his exclusivity to the platform. ", The announcement itself was lighthearted and silly, but the news was anything but the world's most popular, well-known video game streamer was switching from Amazon to Microsoft. Perhaps the most mind-boggling benefit of all was offered to Ninja. Ninja had made a huge name for himself as a Twitch streamer by playing games like Fortnite. It's just watching a jock play football games. Despite his confidence in Mixer to draw in similar numbers to Twitch, it never happened. He said Shroud's Mixer contract was worth $10 million, while Ninja's came in at $30 million. During this time period he played for several professional gaming teams like Team Liquid and Luminosity Gaming. He eventually began streaming H1Z1 in 2011 and then moved to playing PUBG. Justin Warden, CEO of the marketing and talent management agency Ader, which works with Ninja, revealed as much to. We suspected Ninja's deal was big, but now we have a number. Despite a flurry of big names leaving Twitch in the last few months of 2019, the start of 2020 has seen very little in terms of platform movement, with 100 Thieves content creator Rachel Valkyrae Hofsetter being the only notable name to jump ship after switching to YouTube gaming. This trend of major content creators departing the platform could very well be the beginning of the end for Twitch - and the rise ofMixer to take its place. However, Mixer comes at the first if we exclude video game applications. By clicking Sign up, you agree to receive marketing emails from Insider Thank you for signing up to Windows Central. Warden gave the figure to CNN Business, and claimed he had "direct knowledge" of the terms of the deal. pic.twitter.com/SMQEygjNiE. Ader is a marketing and talent management agency that works with Ninja. Sign up for notifications from Insider! This sub really needs to go back to school smh. 936 million - Baseball players aren't even getting that kind of money. Just why? Microsoft's announced today that they will be shutting down Mixer and transitioning all of their streaming partners over to Facebook Gaming. Ninja, now 29 years of age, started on Twitch and grew into one of the most recognizable gamers after years of hard work. "Now the streaming wars have begun," Devin Nash, the chief marketing officer at talent agency N3RDFUSION, said of the recent tendency of gamers to move from Twitch to other platforms. I admit that I don't watch streamers, but I do watch a ton of other sports. That was Ninja. as well as other partner offers and accept our. By March of 2018 Ninja had over 2 million subscribers to his Twitch channel. While many suspected his departure from Amazon's Twitch came with a hefty contract, no financial details emerged from the deal until this point. As Google-owned YouTube dominates internet video-on-demand, Twitch dominates live-streamed internet video. Nothing but respect for him. Rumors of Mixers issues soon came to fruition. When Mixer managed to tempt Twitchs biggest and most successful streamer, Tyler Ninja Blevins, to its streaming platform, it was pretty obvious that he would be getting a substantial payday. https://twitter.com/WatchMixer/status/1275134189738713088?s=20. Ader told CNN Business that he had direct knowledge of the deal, so it's more reputable information than some rumors that appeared on Reddit following Blevins' move to Mixer. And third, that Ninja's . penn township hanover, pa map . Fortnite Cipher Quests - How to Get all Rewards, Fortnite Creed Cup and Creed Quests Breakdown, Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 30 to 70 thousand average viewers on Twitch. Now, just ten months into his three-year contract, Ninja is the most sought after free agent in the streaming market today. 2023 Vox Media, LLC. Going forward, beyond playing "Fortnite" live on streams, Blevins said his focus will be "to elevate and bring more eyes to underrepresented creators. This isnt about selling Xbox consoles. Jamie Hore Jamie started out his journalism career rambling about FIFA esports, but today he covers much more,like the bestWarzone guns and theApex Legends tier list. Justin Warden, the CEO of Ader, states that Blevins will receive between $20 and $30 million as part of a multi-year deal. Tyler has called Mixer home for a few months, and while hes boasted some impressive viewership numbers, the streaming platform still doesnt hold a candle to Twitchs dominance. And then, Microsoft came along with an undisclosed offer and signed an exclusive contract with Ninja for its own streaming platform, Mixer, on Aug. 1. Because once they sign, hes already committed. Ninja isn't the only big streamer to leave Twitch recently. As the operations side of @WatchMixer is closing, we are inviting the Mixer Community to #FacebookGaming. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verge's senior editor, Tom Warren. We're talking about a guywho makes hundreds of thousands of dollars each monthstreaming himself playing "Fortnite" to tens of thousands of viewers, a guy who wasreportedly paid $1 million fora single dayof playing EA's "Apex Legends.". A new report from CNN Business claims that game streamer Tyler. The Ader team has no connection to this specific partnership and therefore any insight regarding the terms of the agreement is pure speculation.". At times, Ninja would defend his decision and reinforce the idea that Mixer is working towards something bigger and better. Furthermore, Tom Warren said that Microsoft didnt hire Ninja to promote Mixer alone. He took a conservative approach and he estimates that Ninja is on a contract that will give him between $6 million and $8 million a year for at least three years. But a talent management executive who's worked with Blevins told CNN Businessin an article published Mondaythat the streamer may netted between $20 million and $30 million from the deal. I have some decisions to make and will be thinking about you all as I make them. It does make sense as a lot of people will watch Ninja play games on Mixer soon and that will allow them to jump straight to the game via Project xCloud. Im surprised a lot of people didnt know what my tweet was about. I caught myself the other thinking "who would buy a gaming chair with an esport team's colors and logo?" This is clearly a meme, he did tag it as humor tho i dont think people believe it. This decision would make sense both from a financial and a poetic standpoint. That service was shuttered suddenly earlier this summer, making him and other high-profile streamers Microsoft had paid into free agents once again. Mixer shut down in July 2020. While Ninja's agent and Microsoft did not confirm the figures, it seems safe to say that Blevins will receive a large sum of money for his time with Mixer. Critics took aim at Ninja, stating that his move revolved only around the money. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Mixer became the butt of almost every joke across social media. Their numbers continued to decline despite bringing in two of Twitch's biggest streamers. Ninja has 2.8 million followers on Mixer, Microsoft's nascent gaming platform, which Forbes estimates spent $30 million over three years to lure him away from arch-rival Twitch last August. Just why? Streamer Tyler Blevins, better known as Ninja, reportedly receives $20-$30 million dollars for his streaming exclusivity deal with Mixer. Prior to his retirement from Twitch he owned the most subscribed channel at 14 million followers. But Remember, Google are the devil for signing a deal with Blizzard Activision, let's not forget that. Ninja's agency, Loaded, did not release the terms of the contract. But it's a safe bet that Microsoft has cut Ninja some sort of advantageous financial deal to . People are dumb. There was a problem. Ninja was the first major streamer Microsoft's streaming service signed. Twitch has long been the undisputed leader of video game streaming. Fortnite streamer Tyler Ninja Blevins was living the dream on Twitch. Last summer, Ninja shook up the game streaming industry when he took an exclusive deal with Microsoft's Mixer for an estimated $20 million to $30 million. Google has YouTube + Stadia and Amazon has Twitch. 26, Sensor Towers head of mobile insights Randy Nelson said. [Kojnarowski] Ninja has signed a 6yr/$932M contract with the Microsoft Mixer, league sources tell ESPN. ninja mixer contract $932 million. In a report by CNN Business, a number of sources from talent agencies who have professional gamers and streamers on their books gave some insight into just how much streamers are getting paid by the likes of Twitch and Mixer. Yet, despite Facebook doubling those amounts, both streamers refused the deals. But that hasnt stopped people from speculating. YouTube has been arguably Twitchs most significant rival since debuting four years ago. While Twitch has attempted to counter these offers, they obviously haven't been able to keep up with the amount of money that streamers are being offered. This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. The $50 million amount is contrary to the previous rumored. The news comes as quite a shock to many, including, apparently, Mixer . "I know this may come as a shock to many of you," he said, "but, as of today, I will be streaming exclusively on Mixer. NOW WATCH: How Apple can fix HomePod and Siri, Tyler "Ninja" Blevins announced a precedent-setting deal. Nearly a year ago, Microsoft dished out professional athlete-type contracts to Tyler Ninja Blevins and former Counter-Strike pro, Michael Shroud Grzesiek in order to elevate the Mixer streaming platform. As of today, Ninja has just over 3 million followers on Mixer. The two are now free agents able to play the field as their suss out their next streaming home. All Rights Reserved, By submitting your email, you agree to our. In 2017 his skills at PUBG were so well-developed that he actually won the PUBG Gamescom Invitational Squads classification. There were already conflicts with his current sponsors and re-signing with that platform. As of Thursday's announcement, both Blevins and Grzesiek have since returned to Twitch. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Sources say that high profile Mixer streamers like Ninja and Shroud took huge buyouts from Microsoft in the range of $10-$30 million. Shroud and Ninja both opted to have their Mixer contracts paid out, with Ninja pocketing $30 million and Shroud pocketing $10 million. Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. KEEM says this isn't confirmed and. Neither Blevins nor Microsoft revealed the contract terms that got one of the most popular streamers in the world to jump ship to a nascent platform with a fraction of the audience. Many are wondering what Ninja will choose next in his illustrious streaming career. A representative offered the following statement after publication:"We do not disclose the terms of any agreement for talent. He's just a smart businessman, that's all. It was a sizable hit to Ninja, considering his rise to fame in the early days of Fortnite and catastrophic numbers on Twitch. One, that Ninja has been fielding exclusivity offers for some time, whether that be Facebook, YouTube, Mixer, or Twitch itself. Even if his involvement hasnt helped Mixer tremendously, Jessica Blevins told Business Insider that Twitch had also become a toxic place for Tyler, noting that he didnt seem like himself the last few months that he was streaming on the Amazon-owned platform. Its like, they dont even know what went on behind the scenes and how hard we tried to make that deal work and then how amazing Microsoft was for us.. The developer supported, community run subreddit dedicated to the Fortnite: Battle Royale game mode by Epic Games. Richard Lewis (@RLewisReports) June 22, 2020. Famed esports insider Rob Slasher Breslau has been knee-deep in the news since Mixer announced that it would shut down its service. Tyler Ninja Blevins surprising departure from Twitch came after months of feeling like the company didnt respect his wishes and hindered his ability to grow outside of gaming. / Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. https://t.co/lvn9KBjEYq https://t.co/tljVgyM3bG. CNN Business's statements about Ninja are part of a much larger piece on game streamers, so there aren't a lot of other details at the moment. Disguised Toast had gotten offers from Twitch, Mixer, and YouTube as well before deciding that Facebook was the most lucrative deal. Why did Microsoft pay ~$50 million+ to get Ninja on Mixer? "But it took someone to fire the first shot. Mixer became the butt of almost every joke across social media. We cant go backwards with it.. The largest individual sports contract in history was $430M to Mike Trout over 12 years. Ninja announced through his different social media accounts that hes leaving Twitch to stream exclusively on Microsofts Mixer video streaming platform. He's also rather excited for the Starfield release date. In the latest edition of his Drama Alert show, he says that "the rumor around the street" is that Ninja may have secured $100 million from his Mixer deal. When Mixer signed Ninja, he had 14.7 million followers on Twitch. Contact Business Insider senior correspondent Ben Gilbert via email (bgilbert@businessinsider.com),or Twitter DM (@realbengilbert). Hundreds of thousands of people are watching live video streams on the service at any moment. Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Ninja still hasn't announced any concrete plans, but he booted up his Twitch channel in. Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. But Blevins manager and wife, Jessica Blevins, told Business Insider that Tylers decision to leave Twitch and move over to the Microsoft-owned streaming service Mixer in August wasnt just a financial one. When you purchase through links on our site, we may earn an affiliate commission. Twitchs percentage of the market has grown by about 3 percent since the second quarter, too. In an effort to compete with Amazon, Microsoft spent tens of millions of dollars on two particularly high-profile exclusivity deals with the two highest-profile streamers: Blevins and Michael "Shroud" Grzesiek. Its two superstars in Ninja and Shroud prepared to hit the road and never look back. You really believe that dude. Press J to jump to the feed. "I really took my time to decide which platform was best," Blevins said in the announcement, "and Twitch has been very supportive throughout this process and understanding my overall career goals.". Use a non-work device to reach out. Create an account to follow your favorite communities and start taking part in conversations. Ninja made his faith in Mixer known to both his audience and those who were quick to poke fun at his choice. You will receive a verification email shortly. Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. Blevins announced his decision to leave Twitch for Mixer in August, shaking up the esports world, and is reportedly making between $20 million and $30 million for the multiyear deal. And third . Then I quickly remembered that I own several jerseys, shirts, and hats for teams that I route for. The future is looking bright for Microsoft. ", Liao pointed out "the talent exodus from Twitch appears to have picked up speed in recent months. I totally get why people are though. Ninja has a lot of thinking to do. Ninja reportedly got paid between $20 million and $30 million by Microsoft to leave Amazon's Twitch streaming service Ben Gilbert Tyler "Ninja" Blevins announced his intention to leave. In short, Microsoft has invested in Ninja for a better future of Mixer and Project xCloud. We dont know where Warren got these numbers from. In a last-ditch effort, Microsoft made the wise decision to collaborate with Facebooks streaming platform, dubbed Facebook Gaming. Like Google-owned YouTube dominates internet video-on-demand, such is Twitch's dominance of live-streamed internet video.